Start a Blog
This section is both for those who do not have a blog or those who want to improve their blog. If you already have a successful blog, feel free to move on to the next challenge.
As apologists, we should be studying apologetics not just for what we can take in. We should be looking for opportunities to present what we have learned and blogging is a great way to find an audience. Through the miracle of search engines you can get your content in front of more people than you can imagine.
Another motive for blogging is for sharpening your skills. Blogging invites other people, Christian and non-Christian, to interact with your ideas. This may help strengthen your current views or may lead you to modify some of your positions.
There are lots of technical questions that people have about starting a blog. I invite you to read this post on choosing a blogging platform. I will deal with other issues in this post.
How do you find something to blog about? It is much easier than you realize. A good way to begin is to take a piece a paper and write down all the possible post topics that come to mind. Don’t worry if it is a good or bad idea, just write it down. Aim for around 15-20 ideas. Once you are done, scratch off the ideas that you don’t think will work. Group others that are similar in nature. You should now have a reasonable list of topics.
In addition to these, consider doing book reviews. Many publishers will actually give you free books if you review them on your blog. I have approached authors and have received free books (sometimes eBooks) to review.
Also be aware that there are two basic types of posts. There are evergreen and timely posts. This post is evergreen because the content of this post does not rely on any current events. Apologetics blogging will be relevant for the foreseeable future. A timely post may be a response to a recent statement by a well known preacher. People will always be looking to learn about becoming a better apologist but there are probably much less people looking into the blood moons phenomenon. It is good to write both types of posts on your blog.
Here are some other suggestions about apologetics blogging:
- Choose a title for your blog that says something about you but also identifies what the blog is about.
- Have some focus to your blog. It does not have to be limited to your specialization in apologetics but the topics should be related. An apologetics/knitting/motorcycle repair blog may be too broad.
- Make your blog look nice. Include some graphics but don’t make it too busy.
- Blog regularly. It does not have to be daily but it shouldn’t be any less than weekly.
- Be respectful in your tone, even if you respond to someone you strongly disagree with.
- Make sure to do your homework. Don’t share a story just because it supports your position. A quick internet search will often reveal if the story is factual.
- Look to partner with other bloggers. You may want to even do guest posts on each other’s blogs.
- Use social media to promote your blog. The largest source of traffic to my blog is from Facebook. Promote other bloggers with your social media and they will likely promote your blog.
- Have patience. You may not have many readers on your blog right away. That is okay. Be persistent and keep blogging. People will discover you and you will find an audience. In addition, the more you blog, the better your writing will get and the more likely people will find your posts helpful.
My challenge for those who do not have a blog is to start a blog and start putting these strategies into place. If you already have a blog, my challenge is for you to choose three ways that you can improve your blog.
Recommended Resource: I have written an eBook called How to Be a Christian Blogger. This is available for free to anyone who subscribes to my monthly newsletter.
Find other posts in this series here.