How do you do apologetics? You just do apologetics. You know your apologetics information and if you meet any skeptic, you just unload it on them. Right?
If you want to be involved in apologetics, one of the most important things you can do is to know your audience. Before you ever share the information you have gained through books, podcasts, conferences and so on, take the time to learn about your audience.
This is what both Jesus and Paul did. They did not present the same message to every single person or group. They adapted the message according to their audience. It is not that the Gospel changed, it was only the shape of the message that was adjusted.
Who are you going to be talking to? The evidences for the existence of God that you would share with an atheist does not need to be presented to a Muslim. The reliability of the New Testament that you would argue for with a Buddhist would not need to be presented to a Jehovah’s Witness.
Take the time to find out who your audience is. Ask them questions and learn about their beliefs. Even learning about their religious label is not enough. Not every Muslim, atheist or Mormon is the same. As a former atheist, I do not recognize the new atheists as having the same world view that I had. Find out where they are at on their own religious or philosophical spectrum.